Collectible Neon Signs

The introduction of neon changed the way businesses advertise and announce themselves. My name is Lori, and I am a fan of neon signs. I have a large collection of original neon artwork that was created to promote businesses from bars to hardware stores. I love the way that neon looks, feels and smells. This blog will grab you and take you on a journey through the world of neon, showing you the best in neon art and design. I hope you will gain an appreciation of neon and neon signs. Maybe you will even become a collector like I am!

2015

Offline Marketing: Is It Worth The Expense?

17 June 2015

You've undoubtedly heard about the importance of digital marketing for your small business: With 87 percent of Americans online and using websites, blogs and social media sites to conduct research on local companies, it makes good sense to concentrate your marketing dollars on strategies geared toward the 21st century. Before you let your outdoor signs spiral into disrepair due to neglect or stop printing out business cards and brochures, however, it's important to remember that there are still many people who are going to be swayed to buy by your offline marketing.
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5 Ways To Use Banners Effectively Inside Your Business

6 May 2015

Banners are commonly used to gain consumer interest on the exterior of the business, but once they are on the inside, the large print advertising does not need to stop. Using banners on the interior of your business can help promote new products, highlight sales, and are great for showcasing quick customer information. When choosing interior banners for your business, there are five tips that can help you get the most effective use from the banner.
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